SENTALER FW17 :creative campaign
When Canadian entrepreneur Bojana Sentaler first launched the SENTALER collection in market, the excitement and success was palpable. The signature alpaca outerwear has since been seen on members of the Royal family such as Duchess of Cambridge and Duchess of Sussex, as well as supermodel Gigi Hadid and many others.
Inspired by the ballerina, NordströmMatte managed and facilitated the creative campaign, photo and video shoot for SENTALER’s FW17 collection. Featuring The National Ballet of Canada’s First Soloist, Tanya Howard, this campaign captured how the brand is championing artistry beyond traditional runway models.
This campaign focused on capturing the beauty of contemporary and classical dance alongside the effortless movement of luxurious alpaca fabric. Exclusively releasing the campaign on OLIVIAPALERMO.COM, and featured in WWD amongst vast other publications, SENTALER solidified its place in the luxury market, fit for royalty, celebrities and women all around the world.